Rowling, J.K.
Harry Potter and the Half-Blood Prince | Pre-publication Promotional Poster
London: Bloomsbury, 2005.
Pre-publication promotional poster advertising the UK book-launch of Harry Potter and the Half-Blood Prince. Dimensions (140cm x 50cm).
A publication announcement poster was released at the beginning of February 2005. Promotional countdown posters were then released at the beginning of July 2005. Furthermore, Bloomsbury released packs of 20 Half-Blood Prince bags for retailers as part of their marketing campaign. Other promotional material included double-sided banners and window displays.
Errington A13(a) p.329
Rowling, J.K.
Harry Potter and the Half-Blood Prince | Pre-publication Promotional Poster
London: Bloomsbury, 2005.
Pre-publication promotional poster advertising the UK book-launch of Harry Potter and the Half-Blood Prince. Dimensions (140cm x 50cm).
A publication announcement poster was released at the beginning of February 2005. Promotional countdown posters were then released at the beginning of July 2005. Furthermore, Bloomsbury released packs of 20 Half-Blood Prince bags for retailers as part of their marketing campaign. Other promotional material included double-sided banners and window displays.
Errington A13(a) p.329
